Consumer Discretionary • NASDAQ
According to Zyberno, RUSH ENTERPRISES, INC. (RUSHA) shows a Value Trap signal — AVERAGE BUSINESS (54/100) with an apparent Margin of Safety of +62.7%, but a Brina Gap of -0.5% reveals the current price still assumes faster growth than the business can deliver.
According to Zyberno's DCF model, RUSH ENTERPRISES, INC. (RUSHA) trades at $76.27 against an estimated intrinsic value per share of $204.66 — a +62.7% Margin of Safety based on Owner Earnings of $512.77M TTM, projected at 44.6% growth for 10 years with a 2.5% terminal growth rate. The Brina Gap of -0.5% weakens the case: based on the company's ROIC (12.3%) and reinvestment rate (58.3%), the business can fundamentally grow at 7.2% — but the current enterprise value implies the market expects 7.6%. This places RUSHA in the Value Trap quadrant of the Brina Matrix — a value-trap signal where the apparent discount is undermined by overpriced growth expectations. Zyberno's model translates this into a 5-year expected return of 46.2% annually.
Over the trailing twelve months, RUSHA generated $512.77M in Owner Earnings. Capital was deployed as follows: $70.47M returned via share buybacks, $59.26M paid as dividends, $357.45M invested in capital expenditures. Reinvestment rate: 58.3%. Owner Earnings have grown at 44.6% annually over the trailing five years using log-linear regression.