ZYBERNO
Stock Report
Updated Aug 22, 2026

PURPLE INNOVATION, INC. (PRPL)

NASDAQ

$5.53

Professional Investment Analysis

ZYBERNO SCORE
Is it a great business? Is it getting better?
7.0/100
POOR BUSINESS
PURPLE INNOVATION, INC. (PRPL) scores 7/100 — concerning metrics indicating significant structural or financial risks.
📊 How is the Zyberno Score calculated? +
VALUATION SIGNAL
N/A (Requires more data)
Requires fair value calculation and current price data
💰 How is Margin of Safety calculated? +
📈 How is Brina Gap calculated? +

Critical Financial Health Indicators

Return on Equity (Profitability):CRITICAL (0.0%)
Debt-to-Equity (Solvency Risk):EXCELLENT (0.00x)
Operating Margin (Operational Efficiency):CRITICAL (-7.8%)
Return on Capital (Capital Efficiency):CRITICAL (-2,467.8%)
📊 Valuation Trilogy
Three interconnected metrics for complete valuation analysis
Click any metric for full methodology and detailed analysis
Zyberno's Verdict

PURPLE INNOVATION, INC. (PRPL) stock report — Zyberno Score 7/100 (POOR BUSINESS). Full financial analysis on Zyberno.

Over the trailing twelve months, PRPL generated -$15.22M in Owner Earnings. Capital was deployed as follows: $7.45M invested in capital expenditures. Reinvestment rate: 60.2%.

DIVISION I: EXECUTIVE SUMMARY
A. Market Valuation

Market Price & Capitalization (2)

Current Price:5.53
Market Cap:$24.07M

Valuation Multiples (2)

P/S Ratio:0.05x
Peg Ratio:-999.00x

Enterprise Metrics (1)

Enterprise Value:$88.95M

Price Action & Momentum (1)

% of 52-Week High:17.6%
B. Profitability Assessment

Return Metrics (4)

ROA:-17.2%
Reinvestment Rate:60.2%
Fundamental Growth Rate (g):-1,485.6%

Margin Analysis (3)

Operating Margin Ttm:-7.8%
Net Margin Ttm:-10.7%
Ebitda Margin:-2.9%

TTM Performance (3)

Gross Margin Ttm:41.8%
Operating Margin Ttm:-7.8%
Net Margin Ttm:-10.7%

Yield Metrics (2)

Earnings Yield:-$13.46
Dividend Yield:0.0%
C. Log-Linear Regression Growth Trends

Earnings Surprise (SUE) (3)

EPS Surprise vs Expected:-464.3%
Latest Earnings Filed:2026-08-11

Revenue Growth (Linear) (1)

Revenue Growth Rate (Linear):-6.7%

Cash Flow Growth (Linear) (2)

Free Cash Flow Growth Rate (Linear):-50.0%
Operating Cash Flow Growth Rate (Linear):-20.3%
D. Financial Stability

Liquidity Ratios (3)

Current Ratio:0.52x
Quick Ratio:0.27x
Cash Ratio:0.11x

Leverage Analysis (1)

Debt To Ebitda:-999.00x

Coverage Ratios (2)

Interest Coverage Ratio:-1.32x
Times Interest Earned:-1.32

Capital Structure (4)

Working Capital:-105,239,000.00
Cash And Cash Equivalents:23,300,000.00
Long Term Debt:$71.21M
Net Debt:$64.88M
DIVISION II: FINANCIAL STATEMENTS ANALYSIS
A. Income Statement Analysis

Revenue Components (2)

Revenue TTM: $453.45M
Linear Growth: -6.7%
📊 Click to view full PRPL Revenue analysis & methodology →
Cost Of Revenue Ttm:$264.02M

Profitability Breakdown (2)

Gross profit TTM: $189.44M
Linear Growth: -2.6%
📊 Click to view full PRPL Gross Profit analysis & methodology →
-$35.40M

Bottom Line Performance (3)

-$48.70M
Income Before Tax:-$48.61M
Ebitda Ttm:-12,994,000.00

Operating Expenses (5)

Operating Expenses:224,842,000.00
R And D Expense:9,907,000.00
Sga Expense:64,557,000.00
Income Tax Expense:$191.00K
Interest Expense:32,576,000.00

Expense Ratios (3)

R And D To Revenue Percentage:10.1%
Sga To Revenue Percentage:65.7%
Ebitda Margin:-2.9%
B. Balance Sheet Analysis

Asset Composition (5)

Total Assets:$264.50M
Current Assets:$114.48M
Ppe Net:73,763,000.00
Goodwill:5,021,000.00
Intangible Assets:$5.91M

Liability Structure (4)

Total Liabilities:328,296,000.00
Current Liabilities:219,714,000.00
Long Term Debt:$71.21M
Short Term Debt:$16.97M

Equity & Capital (3)

Equity:-$63.80M
Retained Earnings:-$659.05M
Common Stock:35,000,000.00

Working Capital Items (3)

Accounts Receivable:26,229,000.00
Inventory:55,397,000.00
Accounts Payable:41,186,000.00

Special Items (2)

Contract Liabilities:4,035,000.00
Stock Based Compensation:-377,000.00
C. Cash Flow Analysis

Operating Activities (2)

Operating cash flow TTM: -$7.77M
Linear Growth: -20.3%
Free cash flow TTM: -$15.22M
Linear Growth: -50.0%
📊 Click to view full PRPL Free Cash Flow analysis & methodology →

Investment Activities (2)

Investing Cash Flow:-$2.03M
Capital Expenditures Ttm:7,450,000.00

Financing Activities (3)

Financing Cash Flow:-$346.00K
Dividends Paid Ttm:0.00
Stock Repurchase:0.00

Capital Transactions (3)

Common Stock Issuance:0.00
Long Term Debt Issuance:$0.00
Long Term Debt Repayments:$25.00M

Non-Cash Items (1)

Depreciation Amortization Ttm:22,410,000.00
DIVISION III: OPERATIONAL METRICS
A. Per Share Analysis

Earnings Per Share (3)

EPS (Basic TTM):-0.88
Eps diluted TTM: -$0.88
Linear Growth: 33.8%
📊 Click to view full PRPL EPS analysis & methodology →
Earnings Per Share Ttm:-$11.19

Revenue & Cash Per Share (2)

Sales Per Share Ttm:104.17
Operating Cash Flow Per Share:-$7.77

Book Value & Capital (2)

Book Value Per Share:-$14.66
Cash Per Share:5.35

Dividend Policy (1)

Dividend Payout Ratio:-999.00x
B. Operational Efficiency

Asset Utilization (2)

Asset Turnover Ttm:1.60x
Working Capital Turnover Ttm:-999.00x

Receivables Management (2)

Receivables Turnover Ttm:17.29x
Days Sales Outstanding Ttm:21.11

Inventory Management (2)

Inventory Turnover Ttm:4.77x
Days Inventory Outstanding Ttm:76.59

Payables & Cash Cycle (2)

Days Payable Outstanding:56.94
Cash Conversion Cycle:40.76
C. Quality & Risk Metrics

Financial Quality Scores (2)

Financial Strength Score:20.00
Quality Score:20.00

Market Metrics (2)

Beta:0.00x
Volatility Category:unknown
DIVISION IV: INVESTMENT ANALYSIS
A. Value Investment Framework

Owner Earnings Analysis (1)

-$15.22M

Damodaran Growth Analysis (2)

Reinvestment Rate:60.2%
Fundamental Growth Rate (g):-1,485.6%
B. Log-Linear Regression Growth Analysis

Growth Rates (Log-Linear Regression) (1)

Revenue Growth Rate (Linear):-6.7%

Cash Flow Growth Rates (2)

Free Cash Flow Growth Rate (Linear):-50.0%
Operating Cash Flow Growth Rate (Linear):-20.3%

Other Growth Rates (2)

Gross Profit Growth Rate (Linear):-2.6%
Book Value Growth Rate (Linear):-50.0%
C. Company Profile & Context

Corporate Information (6)

Symbol:PRPL
Company Name:PURPLE INNOVATION, INC.
Sector:Unknown
Industry:Household Furniture
Exchange:NASDAQ
Country:United States

Market Classification (3)

Market Cap Category:N/A
Price Category:low
Volume Category:N/A

Share Structure (3)

Shares Outstanding:4.35M
Shares Outstanding Basic:4.35M
Shares Outstanding Diluted:4.36M

Data Processing Info (3)

Processing Version:v3.0
Last Updated:2026-08-22 12:21:50 UTC
Data Timestamp:2026-08-20T13:12:41.406171
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