Roku, Inc. (ROKU)

Technology · Media & Broadcasting · Price $157.91
Updated: Aug 29, 2026
Gross Profit (TTM)
$2.4B
Trailing 12 Months
Growth Rate
17.75%
Log-Linear Regression (16Q)
Gross Margin
45.50%
Pricing Power
Revenue
$5.2B
Top Line Sales
Operating Income
$220.9M
After OpEx

📈 Gross Profit History (16 Quarters)

🧮 ROKU Gross Profit Breakdown

Gross Profit = Revenue - Cost of Revenue
Revenue (Total Sales) $5.2B
Less: Cost of Revenue (COGS) $2.8B
Equals: Gross Profit $2.4B

Understanding Gross Profit

Gross Profit is Revenue minus Cost of Revenue (also called Cost of Goods Sold or COGS). It measures how much a company earns from selling its products before subtracting operating expenses. For ROKU, the trailing twelve month gross profit is $2.4B.

Why Gross Profit Matters

Gross margin (Gross Profit / Revenue) is one of the most important indicators of pricing power and competitive advantage. Companies with high and stable gross margins typically have differentiated products, strong brands, or unique capabilities.

ROKU's gross profit growth rate of 17.75% (based on log-linear regression of 16 quarters) indicates strong growth above market averages.

Gross Margin: The Key Metric

ROKU's gross margin of 45.50% shows what percentage of each sales dollar remains after paying direct production costs. Gross margins between 40-60% are solid and typical of differentiated products with pricing power.

Gross Profit vs Other Profitability Metrics

Operating Income: $220.9M →

Gross Profit minus operating expenses (SG&A, R&D). Shows profitability after all operating costs but before interest and taxes.

Net Income: $355.2M →

The bottom line after all expenses including interest and taxes. The final measure of accounting profit.

Free Cash Flow: $537.6M →

Actual cash generated after capital expenditures. Can differ significantly from gross profit due to working capital and capex.

Revenue: $5.2B →

The top line that gross profit is derived from. Gross margin shows what percentage becomes gross profit.

Summary: ROKU Gross Profit Trend

Roku, Inc. (ROKU) has a gross margin of 45.50%, which Zyberno classifies as good for a Technology company — above the 40% threshold Zyberno applies to technology businesses where gross margin reflects software economics, IP value, or hardware pricing power, reflecting solid product economics. Gross profit grew at 17.75% annually — above the 10% threshold Zyberno considers healthy growth above market averages. For complete financial analysis, view the full ROKU stock report on Zyberno.

Frequently Asked Questions

What is ROKU's current gross profit?

Roku, Inc.'s trailing twelve month (TTM) gross profit is $2.4B, growing at 17.75% annually — above the 10% threshold Zyberno considers healthy growth above market averages.

Is ROKU's gross profit growing?

Roku, Inc. (ROKU) has a gross margin of 45.50%, which Zyberno classifies as good for a Technology company — above the 40% threshold Zyberno applies to technology businesses where gross margin reflects software economics, IP value, or hardware pricing power, reflecting solid product economics. Gross profit grew at 17.75% annually — above the 10% threshold Zyberno considers healthy growth above market averages.

What is ROKU's gross margin?

Roku, Inc. (ROKU) has a gross margin of 45.50%, which Zyberno classifies as good for a Technology company — above the 40% threshold Zyberno applies to technology businesses where gross margin reflects software economics, IP value, or hardware pricing power, reflecting solid product economics. Gross profit grew at 17.75% annually — above the 10% threshold Zyberno considers healthy growth above market averages.

What is the difference between gross profit and net income?

Gross profit is Revenue minus Cost of Revenue only. Net income also subtracts operating expenses, interest, and taxes. ROKU's gross profit is $2.4B versus net income of $355.2M.

📊 Valuation Trilogy
Three interconnected metrics built on Owner Earnings
💎
Intrinsic Value
DCF Fair Value
$113.06
🛡️
Margin of Safety
Valuation Gap
-39.7%
🎯
Expected Return
Projected Annual
12.2%
Click any metric for full methodology and detailed analysis

📊 Full ROKU Stock Report

See ROKU's intrinsic value, margin of safety, DCF valuation, and complete financial analysis with 250+ metrics.

💵 ROKU Free Cash Flow

Compare to Free Cash Flow which subtracts all capital expenditures, not just maintenance CapEx.

💰 ROKU Owner Earnings

Compare to Buffett's Owner Earnings metric which uses maintenance CapEx instead of total capital expenditures.

📈 ROKU Earnings Per Share

Analyze EPS trends, P/E ratio, earnings yield, and per-share profitability metrics.

🎯 ROKU Earnings Surprise (SUE)

See whether ROKU is beating or missing its own earnings trend — Standardized Unexpected Earnings and post-earnings drift.

📊 ROKU Revenue

Analyze revenue trends, growth rate, P/S ratio, and top-line sales performance.

💰 ROKU Net Income

Analyze the bottom-line profit, P/E ratio, and net profit margin trends.

🔶 ROKU Operating Income

Analyze EBIT, operating margin, and core business profitability before interest and taxes.

💜 ROKU Gross Profit

Analyze gross margin, pricing power, and profitability before operating expenses.

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